Demand Reactivation Engine
130 dormant prospects. $9,415 in confirmed bookings. 20-20-41% engagement (results vary by sector) rate (results vary by sector). 98% SMS open rate. The pilot data was the easy part. The hard part was that every CRM in Australia is sitting on the same opportunity and nobody is working it. Sales teams do not have the hours. Marketing blasts a newsletter that never gets opened. The accountant writes the contacts off as dead weight. Meanwhile the relationship is still there. Just sleeping.
Built. An AI-driven dormant relationship recovery platform. Every contact scored. Every SMS drafted in the operator's voice, scored before send, blocked if unsafe, rewritten if weak. Replies route automatically into bookings, follow-up, escalation, or opt-out. Multi-tenant, audit-grade, ACMA-compliant, end to end.
Live across multiple Gibson clients. Bundled or standalone.
